Thursday, 22 October 2015

Why a Top Engineering College in India changed its name

We are immensely proud that ITM University, Gurgaon, has come a long way since its inception in 1996. As an integral member of the ITM family, I do confess,you have known us to be continuously evolving and challenging conventions. In a span of a few years, we have grown to be one of the foremost educational institutions in North India. As a testimony of this fact, you will be delighted to know that we have been ranked No.1 Emerging University in India by the Higher Education Review in April 2015 and also achieved the First Rank in Private Universities in Haryana in June 2015.

To further expand our vision and to take our University to greater heights, we are happy to announce that ITM University, Gurgaon has rebranded itself as ‘THE NORTHCAP UNIVERSITY’ or ‘NCU’ for short. The new name, we believe captures the essence of our vision, guiding principles and our mission for excellence. It is inspired by our geographical location in the north of the country in the National Capital Region. NCU’s new logo has the ‘Bridge’, a mnemonic which represents the connection between the ‘classroom and the real world’ using multidisciplinary value based education imprinted with an industry relevant curriculum. In its new avatar, NCU continues to empower its students for a lifetime of personal and professional fulfillment.

The rebranding of a Top Engineering College in India was necessitated by a variety of factors, external and internal. As you are aware, since our establishment in 1996, the ITM brand attained iconic status and became synonymous with innovation and excellence in academics. It also evoked a sense of trust and integrity amongst its stakeholders. However, it did not reflect our evolution from an institute of technology and management to a University offering multidisciplinary courses engaged in cutting edge research. We have substantially expanded our offerings to include Law, Sciences and Commerce,which have also acquired a reputation for excellence, and are planning for more. The acronym ITM was limiting our expanded vision and mission. 

In addition, certain other universities/institutions are also using the same acronym i.e. ITM, which is confusing our stakeholders and public at large. The need of the hour calls for a smart new and distinct identity that symbolizes innovation, creativity and geographical location in the North of the country and close to the National Capital.

University Grants Commission (UGC), New Delhi has notified the name change of ITM University, Gurgaon to the NORTHCAP UNIVERSITY (NCU) on 26 August 2015. An Ordinance notifying the name change was earlier promulgated by the Governor of Haryana vide Haryana Government Ordinance No. 2 of 2015. The University is already included in the list of Private Universities under section 2(f) of the UGC Act.

Under the circumstances, it was the right step for ITM University, Gurgaon,to change its name to THE NORTHCAP UNIVERSITY (NCU). Post your comments or contact us for all your higher education queries at 

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