Monday, February 15, 2021

What does it take to become a successful businessman?


At times, I sit down to think and find answers to some of the crucial questions vis.-
  • What makes people top performers?
  • What shall be the right career metrics to follow?
  • How to navigate the future of work amid unprecedented situations?
  • And, how shall we broaden our portfolio to build a successful career graph?
Well, to find out answers to these questions, I decided to look into the background of the career journey of successful entrepreneurs, CEO, COO that would make them shine globally. What undergraduate and graduate courses they opt for, their educational majors, and the skills they trusted the most. While exploring, I found Bachelors of Art (B.A.) and Bachelors of Business Administration (BBA) as the most populous among the Top CEOs. Nearly 53% of them have obtained one of these two degrees. A Bachelors of Science has been found as the third choice largest undergraduate course opted by CEOs. Meanwhile, some of the BSC degree holders were holding specializations like B.S. in Accounting, Finance or Business Administration, etc. Many professionals believe in expanding their portfolio, standing for upward mobility and career advancement. Therefore, their obvious inclination towards pursuing a management degree did not surprise me at all.

Now the question is- how a degree like Bachelors's in Business Administration is helpful? I have jotted down some genuine reasons below-
  1. Business Administration can't be just studied in classrooms. It is not just an academic course; rather, it is a practice to do, an application to pursue, and a field to explore. For instance, if a dental surgeon wants to hire someone to run his marketing campaigns, he would look for a degree first and then have the field knowledge. The degree holder will be able to relate the vital pain points for selling services.
  2. Unlike static subjects, Management is fluid. It keeps on changing every day because it has to deal with moving facts. On top of this, the fact is that top marketers can establish one thumb rule for all times to come. The management techniques that you will learn today may become obsolete after some years.
  3. Your professors shall be experienced to teach you the dynamicity with a broader view of Management along with its industrial applications. It is ok if you are indecisive about the industry wherein you want to put yourself. Instead, some of the fantastic foundation principles from the experts are always a plus.
  4. Further, a Business Administration degree helps you succeed because it will give you what you need to start a career. Additionally, one attractive proposition is that all prospective employers look to freshen up their organization with fresh blood. It provides you with lessons that you need to function in any industry.

Overall, I found that doing Bachelors in Business Administration one of the best ways to become an expert marketer, know-how contemporary business work, and design major marketing goals for future generations.

Author :-
Minakshi Sehrawat,
Assistant Professor
The NorthCap University




Role of community service component in the curriculum of The NorthCap University

“There is no higher religion than human service. To work for the common good is the greatest creed.” - Woodrow T. Wilson

The NorthCap university has embedded Community Service as one of the components in the schemes of all programmes across departments/schools of the university. Students will be provided credits for this component in all semesters of their professional degree. Credits are added in the schemes to make students step in the world of human or community service.

Most of the time professional degrees focus on development of the intellectual intelligence quotient, even though emotional intelligence quotient also plays a very important role in the overall success of the life of an individual. By integrating community service component in the schemes, the university has taken an appreciative step towards the growth of good and successful humans. Thus, focus is on the development of emotional quotient as well along with the intellectual quotient.

A committee of faculty member representatives from all schools/departments has been formed at the university level to look after and lead the community service activities. Also, there are around 20 dedicated clubs in the university, that organize activities/services for the community. Few names to mention for the clubs are Yukti, NSS NCU (Govt. of India Scheme), Rotaract Club of NCU (NCU Wing of Rotaract International), The Awaking Club, Sehyog Club, NEEV (Student chapter), Udaan, Chetna, Engineering without Borders etc.

Chetna Club is working under EECE department in The NorthCap University, though students from any discipline can join any of the community service clubs and same is for Chetna Club. The Chetna club undertakes various socially relevant and environment friendly activities like Tree plantation drives, education drives, youth empowerment, deaddiction etc. Trees are not only planted, but they are also treated as friends and are taken care regularly to ensure their growth and thus society may derive many benefits from these planted and grown up trees. Education is not just transfer of knowledge, it includes moral education as well to grow sensible and educated kids even from the poor families, who don’t have enough resources at their disposal. Youth are empowered through motivating lecture series which help them develop their self-confidence. Deaddiction initiatives are taken by spreading the awareness of ill effects of addiction and many others.

The students have shown good interest in all activities for the betterment of the society; they feel so enthusiastic and full of energy when any of the events/activities are planned by all the community service clubs. Students are so happy and contended after spending their time and energies for the good of the needy and the society at large. Most importantly, while students are working for the betterment of others, they themselves are getting better on all the fronts. The tangible outcomes of the community service will be visible in the long run, not only in the society but also through overall personality development of the students of the university.

To conclude, the initiative of The NorthCap University to integrate community service in the schemes of the various programmes of the university will go a long run in developing responsible and successful professionals and at the same time happy and contended citizens of the country.


The author is Dr. Vandana Khanna, faculty in the department of Electrical, Electronics and Communication Engineering at The NorthCap University. For queries, contact at vandanakhanna@ncuindia.edu

Role of VLSI Design Engineer in Internet of Things(IoT) and Machine Learning

“Skill development, speed and scale are the three important aspects that are relevant to the present-day growth and development module”-Narendra Modi

The electronic manufacturing industry has accomplished an impressive development over the past several decades, mostly due to the quick developments in large-scale- integration skills and logic design applications. Very-large-scale-integration (VLSI) is the practice of producing an integrated-circuit (IC) by connecting thousands of transistors into a single chip.

With the introduction of VLSI designs, the number of functions of ICs in high performance computing, telecommunication, computer vision, consumer electronics, automation and machine learning has been rising at a very fast pace.

Computer Science and Electronics Engineering walk hand in hand. Every revolution in software technology requires a better hardware to support it. As the semiconductor manufacturing advances for an association globally, the VLSI design sector anticipates massive opportunities prompoted by requirements from the cloud, Internet of Things (IoT), automotive and artificial intelligence driven industries.

So, VLSI, IoT and AI are mutually dependent.

Evolution of IoT has drastically changed the modern living. With trillions of sensors being omnipresent, there has been an exponential growth in VLSI design and hardware needs. Trillions of sensors means VLSI reimagined. VLSI design for IoT chips requires a new mindset.

AI and deep learning are all about massive, so called “embarrassing” parallelism. Efficient hardware architectures may be developed to support machine learning based applications. The market for Machine Learning, Artificial Intelligence accelerators is growing rapidly, with most big semiconductor IP/SoC industries like Intel, Samsung, etc. producing their own ML accelerators. Machine learning algorithms could be used to make VLSI procedures more accurate and easier and VLSI verification is also expected to benefit from ML.

VLSI devices nowadays are available all- around us. Highly developed VLSI chips are found in our cars, mobile phones, home appliances, digital camera, medical instruments and many more areas. This fast developing segment proposes enoromus prospects in verification based career opportunities for those with solid basics in electronics designing and hardware-description-languages(HDL), grip in VLSI design and verification and the most significant, the ability to use VLSI concepts to application.

As products like mobile phones are available with new features in short period of time, there is a strong need for qualified VLSI engineers to work on these products. Career in the VLSI industry is of great scope.

As every machine learning engineer might be aware of this very fact that ML models cannot be trained on CPUs due to their inefficiency of dealing with high quality datasets (preferably images and videos). So, the VLSI engineers design GPUs to overcome the problem. Similarly, all kind of hardware that artificial intelligence requires can only be fabricated by VLSI industry.

VLSI specialists are continuously in great demand in the rapidly growing chip designing industry. There are more than 150 companies which includes the giants like Texas Instruments, Mentor Graphics, Freescale Semiconductor, Cadence, HCL, Intel, Lucent, Motorola, Philips Semiconductor, Qualcomm, Wipro and TCS supplying to this industry. A highly paid career opportunity in one of these organisations is in great demand and development of VLSI skills is the only way to make this dream a reality.


The author is Dr. Sharda Vashisth, Associate Professor and HOD, Department of Electrical, Electronics and Communication Engineering , The NorthCap University. For queries, contact at shardavashisth@ncuindia.edu

Placement achievements and placement opportunities for B.Tech. ECE students at The NorthCap University, Gurugram

For any organization, taking admission is start of venture and getting an opportunity to enter in any industry of interest is the end-product of that venture. Getting a good placement is combined efforts of a student and the university who is supporting the students in their holistic development and preparing them as an industry ready professional. In all the educational institutes, there is a placement cell whose roles and responsibilities are to provide a platform to the students by inviting industries to come for placement drive in the institute. These industries select the students for various positions/portfolios based on written test, GD, technical and HR round. A student needs to be strong enough in technical skills which he/she learned via various courses offered in respective course curriculum. Along with technical skills, various other factors like grooming, general knowledge, knowledge about company profile, confidence, communication skills, presentation skills, group discussions, leadership qualities, etc are helpful in getting placement in a dream company.

An institute has to work in diverse directions to get good placement records of students. Here ‘good’ can be in terms of package, core companies, prime companies, profiles etc. Different students target different companies based on their interests and expertise. To enhance expertise in a field, a student is suggested to choose subjects, projects, internships, trainings, and online courses in same field to get in-depth knowledge in that area. They are also suggested to list down their dream companies and check their websites to know about the expertise required and start working in that direction to achieve the goal.

The NorthCap University (NCU) Gurugram has a strong placement cell called SPA (School of Professional attachment) who work 24*7 to provide lot of opportunities to students for their placements and internships. The placement options start opening in the start of final year wherein lot of companies visit NCU with diverse profiles and packages and select students with relevant expertise. Getting job in hand before the completion of degree encourages students to join NCU. Students can have more than one jobs in hand before they complete their degrees, hence boosting their confidence. To achieve the goal of placing every student of NCU, lot of efforts are done from departments too. This is like arrange Pre-placement Interviews (PPI) from Industry Experts to give the feel of actual Interviews, invite experts for lectures, float value added courses, provide guidance from Alumni, Industry officials etc. Along with the efforts of departments, SPA arrange presentations, talk, trainings from relevant Industries prior to actual placement drive. 

Various companies which visit NCU for Electrical, Electronics and Communication Engineering (EECE) Department, NCU in past three years (including present batch) are LIDO, TCS, Postdot Technologies, Paytm payment bank, Intel, Ireland, Exicom, Deloitte, Fidelity, Jara Education, Protivti, Lutron, Blue Star, HMC MM auto, Cadd Emirates/EY Dubai, Capgemini, Express Roadways, Real Time Data Services, Nagarro, Napino, Vegazva Engineering, Eckovation, Taraspan Solutions, Jones Lang LaSalle (JLL), system 3, HCL Technologies, Whitehat Jr.  etc. The Package offered to the students ranges from as high as 3.5 Lakhs to 35 lakhs.

Getting an on-Campus placement is always a dream of a student entering in any Institute and achieving this goal with one or more jobs in one’s pocket is what polishes the future of a youth. 

It is rightly said:

“Choose a job you love, and you will never have to work a day in your life” —Confucius



Dr. Anjali Garg
Associate Professor, EECE Dept.
The Northcap University, Gurugram



What it’s like to be a Game Developer Intern at a Multinational Gaming Studio?

Getting your very first internship and that too in a Game Development studio, without any prior knowledge of Game Development, seems arduous. For most people, it’s applying for the intern by going through a company’s website, but it was unlike in my case.

The Hunt begins...
 



In 2019, in the even semester of my sophomore year of engineering, like everyone else, I started my internship search. I heard and read the word rejected everywhere at one point.
I was feeling perturbed by my continuous rejections while bidding requests for multiple internship opportunities.

Opportunity knocks

 

Flyer of Student Tech Ambassador Call

In March, our University opened a program called the Student Tech Ambassadors, a joint venture of our University with Mages Studio, a Game development Studio in Singapore. I applied for this program and went for the first round of interviews. The first interview focussed more on personality and non- academic achievements. Being a highly active member of the Professionals societies like IEEE, I was able to impress my interviewer as they threw the ball in my court. I was shortlisted for the second round of interviews.

The second-round round was technical and pretty challenging; I was almost there, giving my first ever virtual interview, which took place right from their Singapore office.
I was asked questions on Big Data, Augmented Reality, and coding. I was somehow able to answer the majority of the problems posed.

The interview was over, and the interviewer said, “Virendra, thanks for your time, we will get back to you very soon!”


You are Selected!!

Initially, I was sceptical about my selection because some students had more experience working on technical projects and hackathons over me. Also, I had no prior experience in the field of Game Development.

RESULTS OUT: This made me think about how badly I had underrated myself.
There were no bounds to my happiness after hearing this news. I was overjoyed and took a breath of fulfillment after finally landing on my first internship.


Let’s make a Board game?!

The first day of my internship started with our orientation, making new friends, and knowing the culture of the company. I quickly bonded with my mentors, who happened to be the alumni of my university. I was able to adapt to the employee-friendly environment of Mages very quickly.
 



In the first week, we focused more on developing our approach for game development by doing brainstorming sessions and learning the dynamics of making a game enjoyable. We discovered an essential practice in the game development industry, i.e., The Game Design Document known as GDD, which briefs you about the whole idea and structure of a game in a concise manner.

The first morning of our second week started by allocating us our first group project. Our mentors asked to make a unique Physical Board Game by the end of the week.
It took one full day to plan the game; rigorous brainstorming sessions helped us know what a user wants while playing a game. We discussed our game with the mentors; after getting a go-ahead from them, we started working upon on the GDD and then the game. My teammate and I both were great fans of the popular fiction series, “Game of Thrones.” The storyline and theme of our game revolved around the famous characters and incidents of this series.

 

This project helped us know the nitty-gritty of making a game from scratch and understanding it from the point of customer experience and the rush behind completing a project under the given deadline. The project is now kept at my University’s design center as a showcase.

The Engines which don’t run on Petrol
 

In the third week, we commenced the hands-on experience with the technical tools. I was a novice in Game Programming but a manifest in OOPs. We started with the most popular game engine, Unity.
Unity being a C# based tool, I was able to learn it quickly owing to C# syntax being synonymous to that of C++ and C.
I was blown away by the fact that we can use object-oriented programming languages that we used to study as obscure concepts in class to give behavior and property to game objects!!  

I applied all basic concepts of inheritance, abstraction, encapsulation, and polymorphism learned in the classroom on the live game development projects here.

The Emerging/ Engrossing Technology: Augmented Reality

Yes, we learned Augmented Reality as well !!

My perception of this technology changed very quickly. I learned to work on this technology within four hours of me being introduced. Several myths were busted, I learned the art of wrapping my head quickly around things.

I learned to make, marker, and non-marker based AR applications using tools like Vuforia and Google AR Core.

 

I found making AR applications much more comfortable than making games.

Twists in the plot :p

During the internship, we were taught 3D modeling as well.  However, barring my fellow 3D modelers and designers from taking any offense, I found it nothing but grunt work. It's most unappealing and repetitive in nature. That drove me miles away from this work.

I used to lose my interest in the 3D modeling and went on to playing VR games located in the Design Center at my campus. I was more inclined towards Game Programming than the Game Arts.


Showtime:

We completed our eight-week-long internship. We got our completion letters personally signed by the CEO of the company. Our university was impressed by the projects we completed during the internship; they asked us to present our projects in the orientation session conducted for the freshers.

For a guy having stage-phobia, this opportunity didn't seem exciting at all. Even the thought of speaking in public used to send shivers down my spine; it used to leave me blank. You can only imagine the nightmare I must be going through to talk in front of 400 people in our university’s gigantic auditorium.


 
The D-Day arrived, this time I was prepared. I presented my six projects, including Games and AR applications, made during my internship. Sholay Adventures, a game reminiscent of the era of the 1970s filled with nostalgia for Iconic scenes from the Indian movie Sholay. The game comprised of one of the scenes rescuing Basanti. The animation portraying Basanti into a comical temptress got the crowd bursting in fits of hysterical laughter and 400 individuals hooting in unison!

With this, Basanti won hearts, and I conquered my stage fear.


Key Takeaways:

The internship gave me numerous learnings apart from fostering my technical skills.

The company's CEO, Ms. Neeru Bahl, used to visit and check every intern's progress weekly. She used to share her words of wisdom with us. Every line said by her was a nugget filled with immense knowledge, years of experience, and context. Those words weren't just quotes that sound good; they defined the rules of success, guidance that one would wait years to find. How can someone not cherish that?

 

A second bite at the Cherry:
Do you think the story ends here?
After one month, I received a call from Mages’ Singapore official that they are interested in extending my internship with a significant stipend. I signed the joining letter and became a part of the organization again! :)

I am thankful to my University for providing me this opportunity. Their efforts to give the students an exposure to dive in emerging technologies is commendable. People often complain about the outdated syllabus of our engineering, and institutes like IIIT Hyderabad are pioneering in AI specialization. To them, I say, The NorthCap University is no less!

About the writer:

Virendra Pratap is a final year student pursuing Computer Science Engineering at The NorthCap University, Gurugram.





Thursday, February 11, 2021

Future of Computer Science Engineering in Market

 In today’s scenario, creating a career in computer science realm provides many opportunities. In accordance with the growing demand of IT professionals in COVID-19, computer science engineering is a most common choice amongst the students with respect to jobs. A computer science undergraduate, postgraduate and Ph.D students not only get highly payable jobs in MNCs but also in government organizations.According to the Bureau of Labor Statistics, there will be job growth in the field of computer science by 20 percent till 2026. The NorthCap University is committed to provide a world-class education in the field of computer science and engineering.

NCU provides many facilities such as:-

Basic Domain Knowledge:- Covers all the basic aspects of this field as per current industry trends like object-oriented programming, Database Management System, Networking, and Analysis design of Algorithm, etc.

Domain Specific Specialization Certification:- In this competitive world, IT companies prefer those undergraduate students who not only have basic knowledge in this domain but also have advanced knowledge on specialized aspect of industry. The NCU offers the degree in B.Tech computer science with domain Specialization certification in seven areas. The domain specialization covers Artificial Intelligence and Machine learning, Blockchain, Cloud Computing, Cyber Security and Forensics, Data Science, Full Stack Development, Gaming, Augmented reality and Virtual Reality.  

Strong industry engagement :- MoUs with different industries like NTRO to provide enhanced opportunities like internship, placement, strengthen syllabus, engaging students in live projects.

Start to start up:- At NCU, students are motivated to explore new ideas and incubation centre facility is provided to turn their ideas into reality to boost up their hidden talents in the field of budding entrepreneurs.

Experiential Learning:- We believes in hands-on learning in curriculum by introducing case studies, projects and  reports.

Placement:- There is 100% placement in highly reputed companies like Deloitte, fidelity, Nagarro, TCS, Ernst and Young.

Well equipped laboratory:- We have well equipped research and computing laboratories like CISCO Academy, Cyber Cell and High-performance computing.

Outside Interaction:- Our  students actively interact with outside world by taking participation in project competition, attending, or presenting paper in conference, attending workshop and many more.

Projects:- NCU promotes students to work on multidisciplinary areas and socially relevant projects, for this NCU provides VC innovation fund and Tinkering Lab facility

Collaboration with foreign universities: - NCU have student-faculty exchange program me with foreign universities.

Competitive Exam Preparation:- Besides subject teaching classes, NCU offers special classes for preparation of competitive exam like GATE, CAT, GRE etc.

Strong Alumni Connection: - Our Alumni are involved in many activities like pre-placement interview, project mentorship etc.

High Quality Research: - NCU promotes student to publish papers in peer reviewed journals with Scopus, Web of Science, and SCI indexing.

 

Author:

Dr Yogita Gigras

Assistant Professor(Selection Grade)

Department of CSE

The NorthCap University


Ambiguity in Natural Language Processing

Natural Language Processing (NLP) is a field of research and application that analyses how with the help of machine we can comprehend and manipulate natural language for further exploration. NLP contains many computational techniques for the automated analysis and representation of human language. The fundamental terms of language play important role in NLP. Examples of some fundamental terms are bad, somewhat, old, fantastic, extremely and so on. A collection of these fundamental terms is called a composite. Examples of some composite terms are very good movie, young man, not extremely surprised, and so on. In simple terms, atomic terms are words and composite terms are phrases. Words are the constitutional building block of language. Human languages either in spoken or written form, is composed of words. The NLP approaches related to word level are one of the initial steps towards comprehending the language.

The performance of NLP systems including machine translation, automatic question answering, information retrieval depends on the correct meaning of the text. Biggest challenge is ambiguity i.e., unclear or open meaning depending on the context of usage. 

Types of Ambiguity are:

  • Lexical Ambiguity
  • Syntactic Ambiguity

The lexical ambiguity of a word or phrase means having more than one meaning of the word in the language. "Meaning" here refers to the definition captured by a good dictionary. For example, in Hindi language “Aam” means common as well as mango. Another example, in English language, treating the word silver as a noun, an adjective, or a verb. She bagged two silver medals (Noun); She made a silver speech (Adjective); His worries had silvered his hair (Verb). Syntactic ambiguity is a situation where a sentence may be explained in more than one way due to ambiguous sentence structure. For example: John saw the man on the hill with a telescope. Many questions arise: Who is on the mountain? John, the man, or both? Who has the telescope? John, the man, or the mountain?

Ambiguity in Natural Language Processing can be removed using:

  • Word Sense Disambiguation
  • Part of Speech Tagger
  • HMM (Hidden Markov Model) Tagger
  • Hybrid combination of taggers with machine learning techniques.

Word sense disambiguation (WSD) aims to identify the intended meanings of words (word senses) in a given context. For a given word and its possible meanings, WSD categorizes an occurrence of the word in context into one or more of its sense classes. The features of the context (such as neighbouring words) provide the evidence for classification. Statistical methods for ambiguity resolution include concepts of Part of Speech (POS) tagging and the usage of probabilistic grammars in parsing. Statistical methods for diminishing ambiguity in sentences have been formulated by deploying large corpora (e.g., Brown Corpus, WordNet, SentiWordNet) about word usage. The words and sentences in these different corpora are pre-tagged with the POS, grammatical structure, and frequencies of usage for words and sentences taken from a huge sample of written language. POS tagging is the mechanism of selecting the most likely part of speech from among the alternatives for each word in a sentence. Probabilistic grammar work on the concept of grammar rules, rules associated to part of speech tags. A probabilistic grammar has a probability associated with each rule, based on its frequency of use in the corpus. This approach assists in choosing the best alternative when the text is syntactically ambiguous (that is, there are more than one different parse trees for the text).

Author:

Srishti Vashishtha
Assistant Professor
Computer Science Department, NCU